Good Technology came to us with the challenge of helping them shift their business strategy to address the enterprise mobility space. They challenged us to communicate this pivot through a new brand narrative both internally and externally through a brand identity refresh, visual style, and multiple campaigns. Working with a team of designers and producers, I contributed to the design and production of the visual style, internal brand book, print and digital ads, collateral, and website. After our efforts Good Technology was acquired by BlackBerry in 2015 for $425M, proving that, with the right opportunity and a clear message, seizing the future is more than possible.
Designer and Production
Agency: Liquid Agency
Senior Creative Director: Diane Stember Richards
Creative Director: Jeff Gardner
Senior Designer: Michael Chan
Branding, Website Design, Print Collateral, Illustration